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Brand review · 3 min readAmoret coffee review
What Amoret sells, what it costs against the rest of the market, and who should buy it.
Amoret sells 7 coffees in the UK, and like every brand the range hides a wide spread once you price it by the cup instead of by the bag. Here is what it contains and what it actually costs to drink.
Short answer
Bright, fruity coffee for people who already know they like it.
- Tastes
- Bright and floral, noticeably acidic
- Strength
- Mild
- Best for
- Filter and pour-over
- Valuecup price vs the format median
- 3/5
- Easy to likefrom the roast profile
- 3/5
- Good for beginnersblend, roast and pack size
- 2/5
Cheapest cup£0.65across 7 products
Range spread1.5×£0.65 to £0.97 a cup
Largest pack1kg£36.00 per kg
Buy it ifyou finish a 1kg bag inside six weeks
Skip it ifyou are buying on price alone
What kind of roaster this is
Amoret sells coffee in the UK, and we track 7 of their coffees, in 1kg and 250g.
Amoret runs blends and named origins side by side, roughly 43% blended. That usually means a house blend doing the volume with single origins rotating alongside it, which is the most forgiving shape a range can have. The buying reaches 7 countries across the range, which is a wide book for a brand this size. The roasting spans 4 of our five levels, so there is a genuine choice to make inside the range rather than one house style applied to everything. Bags come in both small and kilo sizes, and the gap between them per kilo is usually the largest saving available anywhere on this page.
Formats and origins
What Amoret sources and sells. Each one is a live filter across every brand we track.
What Amoret coffee costs
The range runs from 65p to 97p a cup across seven products. That is a 1.5× spread inside a single brand, which is why "is Amoret expensive" is the wrong question; the right one is which bag you pick. The cheapest is COLOMBIA Atunkaa in the 1kg, and the dearest is BRAZIL Rancho Grande in the 250g.
| Product | Format | Size | Per cup | Per kg |
|---|---|---|---|---|
| COLOMBIA Atunkaa | — | 1kg | £0.65 | £36.00 |
| NICARAGUA Esperanza | — | 1kg | £0.65 | £36.00 |
| INDONESIA Pantan Musara Washed | — | 1kg | £0.72 | £40.00 |
| NICARAGUA Elephant | — | 1kg | £0.81 | £45.00 |
| PERU San Antonio | — | 1kg | £0.81 | £45.00 |
| ETHIOPIA High Shale | — | 1kg | £0.90 | £50.00 |
| BRAZIL Rancho Grande | — | 250g | £0.97 | £54.00 |
Bags themselves run £13.50 to £50.00. Ignore that column. A bigger bag costs more and almost always costs less per cup, which is the only number that follows you home.
The one to buy
COLOMBIA Atunkaa is the cheapest thing Amoret sells, at 65p a cup. We cannot yet set that against a market average, because the range is not yet classified by format, so treat it as the floor of the range rather than a verdict on value.
How Amoret tastes
We have not tasted Amoret, so we are not going to invent a tasting note. A flavour score we did not earn would be worth less than none, and this section would be the easiest place on the site to quietly make one up. What we can show you is measured: where every coffee in the range sits on our own five-point roast scale, and which origins go into it. Roast is the strongest single predictor of whether a cup arrives bright and fruity or dark and chocolatey, so it is the closest honest answer to what this brand is like to drink.
How Amoret roasts
Every coffee standardised onto our own five-point scale rather than the roaster's. Read these as tendencies: origin, process and how you brew all move the cup.
Who it suits
- People who want a house blend to fall back on with named origins to wander into.
- Anyone whose real comparison is supermarket own-brand, judged per cup rather than by the label.
- People who want to choose their own roast rather than take the roaster's word for it, since the range covers 4 of our five levels.
Is it good value?
Our test is simple, and it is the same one we apply to everything: cost per cup against the median for the same format. Amoret lands around the middle. It is not the cheapest way to a cup of coffee, and the money above the median buys convenience and consistency rather than a smaller bill. Whether that is a fair trade is genuinely your call, not ours.
Amoret products we track
Cheapest per cup first, with live prices.
Prices are the last we fetched and can move. As an Amazon Associate we earn from qualifying purchases. It never changes the order, which is always cheapest per cup first.
What else to consider
No brand is worth buying without knowing what sits next to it on price. These are the closest whole bean coffees we track to Amoret, and the comparison hubs will put all of them on the same per-cup basis if you want to go wider.
Compare against the market